Impact of motivations to buy and offer gifts in consumerism at Christmas

Santos, E., Diogo, A., Ratten, V., & Tavares, F. O. (2021). Impact of motivations to buy and offer gifts in consumerism at Christmas. Scientific Annals of Economics and Business, 68(3), 361–378. https://doi.org/10.47743/saeb-2021-0020