Santos, S., Espírito Santo, P., Augusto, L. (2023). Antecedents of Participation in Music Festivals: The Role of Congruence Between the Sponsor and the Festival. Kulshreshtha, S. (Ed.), Managing Festivals for Destination Marketing and Branding (pp. 26-42). IGI Global. ISBN: 9781668463567. DOI: 10.4018/978-1-6684-6356-7.ch002