Viseu

2024, Artigos em Revistas Indexadas | Scopus e/ou WoS, Viseu

Center of Portugal Tourism: Effects of Video Advertisements on Positive Emotions and Narrative Transportation

Santos, S., Vasconcelos, M., Ferreira, S., Augusto, L., Santo, P. E. (2024). Center of Portugal Tourism: Effects of Video Advertisements on Positive Emotions and Narrative Transportation. In International Journal of Marketing, Communication and New Media, 12(23). https://doi.org/10.54663/2182-9306.2024.v.12.n.95-107

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