An importance-performance matrix analysis of the factors influencing US tourists to use Airbnb
Palmer, A., Amaro, S., Andreu, L. (2020). An importance-performance matrix analysis of the factors influencing US tourists to use Airbnb. In Advances in Tourism, Technology and Smart Systems (pp. 67-76). Springer. DOI: 10.1007/978-981-15-2024-2_7