Digital technology and eWOM in the context of higher education: a study from Portugal and Spain

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Ferreira, B. M., Abrantes, J. L., Seabra, A., Rubio, I. M. (2020). Digital technology and eWOM in the context of higher education: a study from Portugal and Spain. Journal of Marketing for Higher Education, 32(2), 159-178. Doi: 10.1080/08841241.2020.1834488