{"id":10289,"date":"2024-03-15T09:37:03","date_gmt":"2024-03-15T09:37:03","guid":{"rendered":"http:\/\/localhost\/cidei\/?p=10289"},"modified":"2026-02-04T14:10:45","modified_gmt":"2026-02-04T14:10:45","slug":"ana-mafalda-matias","status":"publish","type":"post","link":"https:\/\/events.ipv.pt\/cidei\/en\/ana-mafalda-matias\/","title":{"rendered":"Ana Mafalda Matias"},"content":{"rendered":"<div class=\"panel70 bannerEquipa bgBranco espCont\">\n<div class=\"rw\">\n<div>\n<h2>Ana Mafalda Matias<\/h2>\n<h4>Ana Mafalda dos Santos Portas Matias<\/h4>\n<h6>INSTITUTO POLIT\u00c9CNICO DE VISEU<br \/>\nEscola Superior de Educa\u00e7\u00e3o<\/h6>\n<\/div>\n<div class=\"bRow\">\n<a href=\"https:\/\/orcid.org\/0000-0001-5396-4805\" target=\"_blank\">ORCID \u2022 0000-0001-5396-4805<\/a><br \/>\n<a href=\"https:\/\/cienciavitae.pt\/F614-8121-B63D\" target=\"_blank\">CI\u00caNCIAVITAE \u2022 F614-8121-B63D<\/a>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"panel bgCinzaEscuro auto-height\">\n<div class=\"dtq bgCinzaEscuro esp20\">\n<div class=\"dtqContainer esp100 fBranco espCont\">\n<div class=\"rwE\">\n<div>\n<p class=\"esp0-20\">internacionais<\/p>\n<div class=\"bRowRed bRowRedBranco\">\n<button class=\"tablinks\" data-group=\"grupo101\" data-target=\"LI\">livros<\/button><br \/>\n<button class=\"tablinks\" data-group=\"grupo101\" data-target=\"CLI\">cap\u00edtulos de livro<\/button>\n<\/div>\n<\/div>\n<div>\n<p class=\"esp0-20 espMob\">nacionais<\/p>\n<div class=\"bRowRed bRowRedBranco\">\n<button class=\"tablinks\" data-group=\"grupo101\" data-target=\"LN\">livros<\/button><br \/>\n<button class=\"tablinks\" data-group=\"grupo101\" data-target=\"CLN\">cap\u00edtulos de livro<\/button>\n<\/div>\n<\/div>\n<div>\n<p class=\"esp0-20 espMob fBranco\">artigos<\/p>\n<div class=\"bRowRed bRowRedBranco\">\n<button class=\"tablinks\" data-group=\"grupo101\" data-target=\"ARI\">SCOPUS e\/ou WoS<\/button><br \/>\n<button class=\"tablinks\" data-group=\"grupo101\" data-target=\"AR\">outras bases de indexa\u00e7\u00e3o<\/button>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"margin-top: 30px;\">\n<button class=\"toggleGroup bHCz\" data-group=\"grupo101\">abrir todos<\/button>\n<\/div>\n<\/div>\n<div class=\"pad-R-100\">\n<div class=\"fCinza\">\n<div id=\"LI\" class=\"contentEquipa bgBranco esp50\" data-group=\"grupo101\">\n[internacionais] livros<br \/>\n<div class=\"pt-cv-wrapper\"><div class=\"pt-cv-view pt-cv-grid pt-cv-colsys\" id=\"pt-cv-view-3616146r8j\"><div data-id=\"pt-cv-page-1\" class=\"pt-cv-page cv-npf\" data-cvc=\"1\"><div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-no-post\">No posts found.<\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>\n<div id=\"CLI\" class=\"contentEquipa bgBranco esp50\" data-group=\"grupo101\">\n[internacionais] cap\u00edtulos de livro<br \/>\n<div class=\"pt-cv-wrapper\"><div class=\"pt-cv-view pt-cv-grid pt-cv-colsys\" id=\"pt-cv-view-840a3514xu\"><div data-id=\"pt-cv-page-1\" class=\"pt-cv-page\" data-cvc=\"1\"><div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-content\"><p>Matias, A., Marcelo, A., Marques, J. (2023).<br \/>\nMarketing no contexto do Turismo Industrial em Portugal.<br \/>\nIn <em>Comunica\u00e7\u00e3o em Pauta \u2013 \u00e9tica e respeito na m\u00eddia e no mercado da Comunica\u00e7\u00e3o<\/em> (pp. 47-52).<br \/>\nS\u00e3o Paulo, Brasil: AGBook do Brasil. ISBN: 978-65-980629-0-3<\/p>\n<\/div>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/2023\/' title='2023' class='pt-cv-tax-2023'>2023<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/producao-cientifica\/caplivrointernacional\/' title='Cap\u00edtulos de Livro de Edi\u00e7\u00e3o Internacional' class='pt-cv-tax-caplivrointernacional'>Cap\u00edtulos de Livro de Edi\u00e7\u00e3o Internacional<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/outra\/' title='outra' class='pt-cv-tax-outra'>outra<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div>\n<div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-content\"><p>Matias, A. M., Cardoso, L., &#038; Pato, M. L. (2022).<br \/>\nMarketing for creative literary tourism: Cases and opportunities.<br \/>\nIn L. Altinay, O. M. Karatepe, &#038; M. Tuna (Eds.), <em>Advances in managing tourism across continents<\/em>\u00a0(Vol. 2, pp. 1\u201310).<br \/>\nUSF M3 Publishing. <a href=\"https:\/\/www.doi.org\/10.5038\/9781955833080\" rel=\"noopener\" target=\"_blank\">https:\/\/www.doi.org\/10.5038\/9781955833080<\/a><\/p>\n<\/div>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/2022\/' title='2022' class='pt-cv-tax-2022'>2022<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/producao-cientifica\/caplivrointernacional\/' title='Cap\u00edtulos de Livro de Edi\u00e7\u00e3o Internacional' class='pt-cv-tax-caplivrointernacional'>Cap\u00edtulos de Livro de Edi\u00e7\u00e3o Internacional<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/outra\/' title='outra' class='pt-cv-tax-outra'>outra<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div>\n<div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-content\"><p>Lopes, A., Matias, A. (2022).<br \/>\nCrisis Communication in Pandemic Times -Digital reputation management by the General Directorate for Health of Portugal.<br \/>\nIn Rubira-Garc\u00eda, R., Gomes-Franco e Silva, F., Caffarel-Serra, C. (Eds.), <em>Experiencias globales de la investigaci\u00f3n y la Innovaci\u00f3nDocente sobre Comunicaci\u00f3n em Tiempos de Crisis<\/em>.<br \/>\nMadrid, Espanha:Thomson Reuters. ISBN: 978-84-1124-950-8<\/p>\n<\/div>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/2022\/' title='2022' class='pt-cv-tax-2022'>2022<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/producao-cientifica\/caplivrointernacional\/' title='Cap\u00edtulos de Livro de Edi\u00e7\u00e3o Internacional' class='pt-cv-tax-caplivrointernacional'>Cap\u00edtulos de Livro de Edi\u00e7\u00e3o Internacional<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/outra\/' title='outra' class='pt-cv-tax-outra'>outra<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div>\n<div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-content\"><p>Matias, A. (2021).<br \/>\nDe la ciudad real a la smart city de escala humana: el caso de Viseu, Portugal.<br \/>\nIn\u00a0J. Sierra Sanch\u00e9z, M. Ant\u00f3n Barco (Coords.),\u00a0<em>De la Polis a la Urbe a trav\u00e9s de miradas interdisciplinares<\/em> (pp. 533-547).<br \/>\nMcGraw-Hill.\u00a0<\/p>\n<\/div>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/2021\/' title='2021' class='pt-cv-tax-2021'>2021<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/producao-cientifica\/caplivrointernacional\/' title='Cap\u00edtulos de Livro de Edi\u00e7\u00e3o Internacional' class='pt-cv-tax-caplivrointernacional'>Cap\u00edtulos de Livro de Edi\u00e7\u00e3o Internacional<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/outra\/' title='outra' class='pt-cv-tax-outra'>outra<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>\n<div id=\"LN\" class=\"contentEquipa bgBranco esp50\" data-group=\"grupo101\">\n[nacionais] livros<br \/>\n<div class=\"pt-cv-wrapper\"><div class=\"pt-cv-view pt-cv-grid pt-cv-colsys\" id=\"pt-cv-view-0931afbugl\"><div data-id=\"pt-cv-page-1\" class=\"pt-cv-page cv-npf\" data-cvc=\"1\"><div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-no-post\">No posts found.<\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>\n<div id=\"CLN\" class=\"contentEquipa bgBranco esp50\" data-group=\"grupo101\">\n[nacionais] cap\u00edtulos de livro<br \/>\n<div class=\"pt-cv-wrapper\"><div class=\"pt-cv-view pt-cv-grid pt-cv-colsys\" id=\"pt-cv-view-5519588uf1\"><div data-id=\"pt-cv-page-1\" class=\"pt-cv-page\" data-cvc=\"1\"><div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-content\"><p>Matias, A., Barros, T., Veiga, P. M., Julien, D. (2022).<br \/>\nLocalismo e e-Marketplaces como promotores da sustentabilidade: uma abordagem \u00e0s fun\u00e7\u00f5es de Marketing.<br \/>\nIn Augusto, L., Campos, S., Mota, M., Pato, M. L., Santo, P., Santos, S., Silva, P., Sousa, L. (Eds.), <em>Comunica\u00e7\u00e3o e Sustentabilidade Ambiental: Conceitos e Pr\u00e1ticas<\/em> (pp. 45-74).<br \/>\nViseu, Portugal: Edi\u00e7\u00f5es Esgotadas. ISBN: 978-989-9092-70-9<\/p>\n<\/div>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/2022\/' title='2022' class='pt-cv-tax-2022'>2022<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/producao-cientifica\/capitulos-de-livro-de-edicao-nacional\/' title='Cap\u00edtulos de Livro de Edi\u00e7\u00e3o Nacional' class='pt-cv-tax-capitulos-de-livro-de-edicao-nacional'>Cap\u00edtulos de Livro de Edi\u00e7\u00e3o Nacional<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>\n<div id=\"ARI\" class=\"contentEquipa bgBranco esp50\" data-group=\"grupo101\">\n[artigos] SCOPUS e\/ou WoS<br \/>\n<div class=\"pt-cv-wrapper\"><div class=\"pt-cv-view pt-cv-grid pt-cv-colsys\" id=\"pt-cv-view-8da4bebx1s\"><div data-id=\"pt-cv-page-1\" class=\"pt-cv-page\" data-cvc=\"1\"><div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-content\"><p>Mat\u00edas, A., &#038; Cardoso, L. (2023).<br \/>\nCrisis communication: Theoretical perspectives and dynamics of a complex concept.<br \/>\n<em>VISUAL REVIEW. International Visual Culture Review \/ Revista Internacional De Cultura Visual, 14<\/em>(1), 1\u201315.<br \/>\n<a href=\"https:\/\/doi.org\/10.37467\/revvisual.v10.4597\" rel=\"noopener\" target=\"_blank\">https:\/\/doi.org\/10.37467\/revvisual.v10.4597<\/a><\/p>\n<\/div>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/2023\/' title='2023' class='pt-cv-tax-2023'>2023<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/producao-cientifica\/artigos-em-revistas-indexadas-scopus-e-ou-wos\/' title='Artigos em Revistas Indexadas | Scopus e\/ou WoS' class='pt-cv-tax-artigos-em-revistas-indexadas-scopus-e-ou-wos'>Artigos em Revistas Indexadas | Scopus e\/ou WoS<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/outra\/' title='outra' class='pt-cv-tax-outra'>outra<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>\n<div id=\"AR\" class=\"contentEquipa bgBranco esp50\" data-group=\"grupo101\">\n[artigos] outras bases de indexa\u00e7\u00e3o<br \/>\n<div class=\"pt-cv-wrapper\"><div class=\"pt-cv-view pt-cv-grid pt-cv-colsys\" id=\"pt-cv-view-15704d4jxg\"><div data-id=\"pt-cv-page-1\" class=\"pt-cv-page\" data-cvc=\"1\"><div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-content\"><p>Matias, A. M. (2025).<br \/>\nActivism as amarketing strategy: impacts and challenges for fashion brands in LGBTQ+context.<br \/>\nCaleidosc\u00f3pio, 2(1), 40-50.<\/p>\n<\/div>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/2025\/' title='2025' class='pt-cv-tax-2025'>2025<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/producao-cientifica\/artigos-em-revistas\/' title='Artigos em Revistas' class='pt-cv-tax-artigos-em-revistas'>Artigos em Revistas<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div>\n<div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-content\"><p>Matias, A., Cardoso, L. (2020).<br \/>\nAn approach to communication models in portuguese public and private organizations.<br \/>\n<em>International Journal of Innovative Science and Research Technology, 5<\/em>(4), 380-385<\/p>\n<\/div>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/2020\/' title='2020' class='pt-cv-tax-2020'>2020<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/producao-cientifica\/artigos-em-revistas\/' title='Artigos em Revistas' class='pt-cv-tax-artigos-em-revistas'>Artigos em Revistas<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/outra\/' title='outra' class='pt-cv-tax-outra'>outra<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div>\n<div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-content\"><p>Matias, A., Cardoso, L. (2020).<br \/>\nCorporate Communication: Innovation, Public Responsability and Citizenship Impact.<br \/>\n<em>European Journal of Social Sciences Studies, 5<\/em>(6),  184-194.<br \/>\nDOI: <a href=\"http:\/\/dx.doi.org\/10.46827\/ejsss.v5i6.975\" rel=\"noopener\" target=\"_blank\">http:\/\/dx.doi.org\/10.46827\/ejsss.v5i6.975<\/a><\/p>\n<\/div>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/2020\/' title='2020' class='pt-cv-tax-2020'>2020<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/producao-cientifica\/artigos-em-revistas\/' title='Artigos em Revistas' class='pt-cv-tax-artigos-em-revistas'>Artigos em Revistas<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/outra\/' title='outra' class='pt-cv-tax-outra'>outra<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div>\n<div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-content\"><p>Matias, A., Cardoso, L. (2020).<br \/>\nOrganizational Management: Public and Private Sector in Portugal \u2013 Institutional Dichotomies and Functional Particularities.<br \/>\n<em>International Journal of Innovative Science and Research Technology, 5<\/em>(5), 122-128. <\/p>\n<\/div>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/2020\/' title='2020' class='pt-cv-tax-2020'>2020<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/producao-cientifica\/artigos-em-revistas\/' title='Artigos em Revistas' class='pt-cv-tax-artigos-em-revistas'>Artigos em Revistas<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/outra\/' title='outra' class='pt-cv-tax-outra'>outra<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div>\n<div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-content\"><p>Matias, A., Cardoso, L. (2019).<br \/>\nStrategic Planning of Public Relations \u2013 reducing uncertainty in decision making.<br \/>\n<em>International Journal of Science and Business, 3<\/em>(6), 203-214.<\/p>\n<\/div>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/2019\/' title='2019' class='pt-cv-tax-2019'>2019<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/producao-cientifica\/artigos-em-revistas\/' title='Artigos em Revistas' class='pt-cv-tax-artigos-em-revistas'>Artigos em Revistas<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/outra\/' title='outra' class='pt-cv-tax-outra'>outra<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div>\n<div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-content\"><p>Matias, A., Cardoso, L. (2019).<br \/>\nPublic Relations in Organizational Communication.<br \/>\n<em>International Journal of Innovative Science and Research Technology, 4<\/em>(10), 9-14<\/p>\n<\/div>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/2019\/' title='2019' class='pt-cv-tax-2019'>2019<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/producao-cientifica\/artigos-em-revistas\/' title='Artigos em Revistas' class='pt-cv-tax-artigos-em-revistas'>Artigos em Revistas<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/outra\/' title='outra' class='pt-cv-tax-outra'>outra<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div>\n<div class=\"col-md-12 col-sm-12 col-xs-12 pt-cv-content-item pt-cv-1-col\" ><div class='pt-cv-ifield'><div class=\"pt-cv-content\"><p>Marcelo, A. S., Matias, A., Cardoso, L. (2019).<br \/>\nFrom Communication to Corporate Communication \u2013 A New Conceptual Framework Embodied in Strategic Planning.<br \/>\n<em>International Journal of Innovative Science and Research Technology, 4<\/em>(11), 134-140<\/p>\n<\/div>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/2019\/' title='2019' class='pt-cv-tax-2019'>2019<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/producao-cientifica\/artigos-em-revistas\/' title='Artigos em Revistas' class='pt-cv-tax-artigos-em-revistas'>Artigos em Revistas<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/outra\/' title='outra' class='pt-cv-tax-outra'>outra<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"panel auto-height bgBranco espCont\">\n<div class=\"ast-container esp100-0\">\n<h4>PROJETOS<\/h4>\n<h6>competitivos<\/h6>\n<div class=\"pt-cv-wrapper\"><div class=\"pt-cv-view pt-cv-blockgrid iscvblock iscvhybrid grid1 layout1\" id=\"pt-cv-view-bda635ei0q\"><div data-id=\"pt-cv-page-1\" class=\"pt-cv-page\" data-cvc=\"4\"><div class=\" pt-cv-content-item pt-cv-1-col\" ><div class=\"pt-cv-thumb-wrapper  \"><a href=\"https:\/\/events.ipv.pt\/cidei\/en\/centro-04-3560-fse-072521-mais-e-melhor-empreendedorismo-em-viseu-dao-lafoes\/\" class=\"_self pt-cv-href-thumbnail pt-cv-thumb-default\" target=\"_self\" ><img loading=\"lazy\" decoding=\"async\" width=\"638\" height=\"638\" src=\"https:\/\/events.ipv.pt\/cidei\/wp-content\/uploads\/2025\/01\/brand3_pt-png.avif\" class=\"pt-cv-thumbnail\" alt=\"\" \/><\/a><\/div>\n<p class=\"pt-cv-title\"><a href=\"https:\/\/events.ipv.pt\/cidei\/en\/centro-04-3560-fse-072521-mais-e-melhor-empreendedorismo-em-viseu-dao-lafoes\/\" class=\"_self\" target=\"_self\" >CENTRO-04-3560-FSE-072521 | MAIS E MELHOR EMPREENDEDORISMO EM VISEU D\u00c3O LAF\u00d5ES<\/a><\/p>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/2021-2023\/' title='2021-2023' class='pt-cv-tax-2021-2023'>2021-2023<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/projeto\/competitivo\/' title='competitivo' class='pt-cv-tax-competitivo'>competitivo<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/estado\/concluido\/' title='concluido' class='pt-cv-tax-concluido'>concluido<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/projeto\/nacional\/' title='nacional' class='pt-cv-tax-nacional'>nacional<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/projeto\/' title='projeto' class='pt-cv-tax-projeto'>projeto<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div><\/div><\/div>\t\t\t<style type=\"text\/css\" id=\"pt-cv-inline-style-9fad781ybj\">\n#pt-cv-view-bda635ei0q .pt-cv-thumb-wrapper:not(.miniwrap) {  }#pt-cv-view-bda635ei0q .pt-cv-thumbnail:not(.pt-cv-thumbnailsm) { height: 18vh; }#pt-cv-view-bda635ei0q > .pt-cv-page {grid-template-columns: repeat(4, 1fr);grid-gap: 15px;}\n@media all and (max-width: 1024px) { \n#pt-cv-view-bda635ei0q > .pt-cv-page {grid-template-columns: repeat(1, 1fr);}\n} \n@media all and (max-width: 767px) { \n#pt-cv-view-bda635ei0q > .pt-cv-page {grid-template-columns: repeat(1, 1fr);}\n} <\/style>\r\n\t\t\t\n<h6  class=\"esp20-0\">internos<\/h6>\n<div class=\"pt-cv-wrapper\"><div class=\"pt-cv-view pt-cv-blockgrid iscvblock iscvhybrid grid1 layout1\" id=\"pt-cv-view-3f006cdv1o\"><div data-id=\"pt-cv-page-1\" class=\"pt-cv-page\" data-cvc=\"4\"><div class=\" pt-cv-content-item pt-cv-1-col\" ><p class=\"pt-cv-title\"><a href=\"https:\/\/events.ipv.pt\/cidei\/en\/proj-idi-cidei-013-estrategias-comunicacionais-para-gestao-da-reputacao-em-situacoes-de-crisemembros-do-cidei-ana-mafalda-matias-ir\/\" class=\"_self\" target=\"_self\" >PROJ\/I&#038;DI\/CI&#038;DEI\/013 | ESTRAT\u00c9GIAS COMUNICACIONAIS PARA GEST\u00c3O DA REPUTA\u00c7\u00c3O EM SITUA\u00c7\u00d5ES DE CRISE<\/a><\/p>\n<div class=\"pt-cv-meta-fields\"><span class=\"terms\"> <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/2023-2024\/' title='2023-2024' class='pt-cv-tax-2023-2024'>2023-2024<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/tag\/ana-mafalda-matias\/' title='Ana Mafalda Matias' class='pt-cv-tax-ana-mafalda-matias'>Ana Mafalda Matias<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/estado\/concluido\/' title='concluido' class='pt-cv-tax-concluido'>concluido<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/projeto\/nacional\/' title='nacional' class='pt-cv-tax-nacional'>nacional<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/projeto-interno\/' title='projetos internos' class='pt-cv-tax-projeto-interno'>projetos internos<\/a>, <a href='https:\/\/events.ipv.pt\/cidei\/en\/category\/nucleo\/viseu\/' title='Viseu' class='pt-cv-tax-viseu'>Viseu<\/a><\/span><\/div><\/div><\/div><\/div><\/div>\t\t\t<style type=\"text\/css\" id=\"pt-cv-inline-style-fff30cb8g1\">\n#pt-cv-view-3f006cdv1o .pt-cv-thumb-wrapper:not(.miniwrap) {  }#pt-cv-view-3f006cdv1o .pt-cv-thumbnail:not(.pt-cv-thumbnailsm) { height: 250px; }#pt-cv-view-3f006cdv1o > .pt-cv-page {grid-template-columns: repeat(4, 1fr);grid-gap: 15px;}\n@media all and (max-width: 1024px) { \n#pt-cv-view-3f006cdv1o > .pt-cv-page {grid-template-columns: repeat(1, 1fr);}\n} \n@media all and (max-width: 767px) { \n#pt-cv-view-3f006cdv1o > .pt-cv-page {grid-template-columns: repeat(1, 1fr);}\n} <\/style>\r\n\t\t\t\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Ana Mafalda Matias Ana Mafalda dos Santos Portas Matias INSTITUTO POLIT\u00c9CNICO DE VISEU Escola Superior de Educa\u00e7\u00e3o ORCID \u2022 0000-0001-5396-4805 CI\u00caNCIAVITAE \u2022 F614-8121-B63D internacionais livros cap\u00edtulos de livro nacionais livros cap\u00edtulos de livro artigos SCOPUS e\/ou WoS outras bases de indexa\u00e7\u00e3o abrir todos [internacionais] livros [internacionais] cap\u00edtulos de livro [nacionais] livros [nacionais] cap\u00edtulos de livro [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_links_to":"","_links_to_target":""},"categories":[380],"tags":[],"class_list":["post-10289","post","type-post","status-publish","format-standard","hentry","category-uncategorized-pt"],"_links":{"self":[{"href":"https:\/\/events.ipv.pt\/cidei\/en\/wp-json\/wp\/v2\/posts\/10289","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/events.ipv.pt\/cidei\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/events.ipv.pt\/cidei\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/events.ipv.pt\/cidei\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/events.ipv.pt\/cidei\/en\/wp-json\/wp\/v2\/comments?post=10289"}],"version-history":[{"count":11,"href":"https:\/\/events.ipv.pt\/cidei\/en\/wp-json\/wp\/v2\/posts\/10289\/revisions"}],"predecessor-version":[{"id":20853,"href":"https:\/\/events.ipv.pt\/cidei\/en\/wp-json\/wp\/v2\/posts\/10289\/revisions\/20853"}],"wp:attachment":[{"href":"https:\/\/events.ipv.pt\/cidei\/en\/wp-json\/wp\/v2\/media?parent=10289"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/events.ipv.pt\/cidei\/en\/wp-json\/wp\/v2\/categories?post=10289"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/events.ipv.pt\/cidei\/en\/wp-json\/wp\/v2\/tags?post=10289"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}